Greytown is not your ordinary small town in the Wairarapa. Greytown is also a commute town, and Greytown is again also on the Wellington weekend café set. Bu Greytown is unique in that this town is a class act. So much so the Greytown is not a place you pass through. Greytown is a place you go to.
Greytown was first settled in 1854 under the Small Farms Association Settlement Scheme and was named after Governor Sir George Grey, who arranged for the land to be bought from local Maori.
The town is proud of its history, claiming to have the most complete main street of Victorian architecture in the country, and of being New Zealand's first planned inland town. It certainly has played these assets up, today creating a revival largely based on its architecture. Retailers like the butcher have reversed their 1970s street frontage and reverted to a more Victorian one, and this type of improvement is increasingly apparent.
The Greytown Hotel, that has heritage protection, claims to be one of New Zealand's oldest surviving hotels. The hotel has been recently renovated and the accommodation suites are a delight to observe. The hotel management has clearly and successfully targeted the Wellington ‘let’s get away for the weekend set’.